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This article has moved to here: Social media tip: conversion follows conversation
Posted by Steve Seager on Tuesday, November 10, 2009 at 21:16 in conversation, social media | Permalink
conversation, conversion, social media
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I absolutely agree. And I think that most businesses would prefer that too. if they could see it working.
The trick is to help them build their business case. As you put it on your site, if you can help them stop mass marketing for a second - even in one small segment - and start engaging, then you have a proof point to build on.
Steve Seager |
Wednesday, November 11, 2009 at 19:04
Really like the image you used above!
Personally, I prefer a few really engaged customers/fans than several who aren't nearly as engaged. You know, the whole "Quality vs. Quantity" thing...
Ricardo Bueno |
Wednesday, November 11, 2009 at 12:23
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