Seager's PR Flip

Social media monitoring for free: 5 tools to get you started

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Business level goal setting for social media: get specific, get targeted

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Social media and targeted content: a framework and insights

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CMO Infographic: which social media channel is good for what?

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Unilever Benelux and social media: playing catch up?

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When my mum follows you in social media she is 50% more likely to buy or recommend your brand.

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10 point summary: free social media marketing industry report April 2010

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Airlines, a vulcano called Eyjafjallajökull, and crisis communications in social media

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10 reasons why social media listening is the best PR and marketing investment you can make

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A conversation on managing your advertising and social media marketing mix

 

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Profit: the bottom line of social media engagement

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Definitely dudish: Mark Schumann IABC in Amsterdam on social media

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Free social media presentation for PRs who wanna get started!

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Social media tip: conversion follows conversation

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1m 46s of great social media advice from Best Buy: nice case study too?

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A short video: online PR is all about community

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Where should social media sit in your company?

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Social media is a lot like Aikido. Advertising is a lot like Karate

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Should you use social media? Don’t ask me, ask your customers!

 

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Business leaders and social media: 4 step strategy framework

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Avoiding social media baptisms of fire: if nothing else, just listen. Pretty please.

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Whose words are these? Authenticity in online public relations

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Organisational fear fighters: overcoming social media phobias

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Most excellent bedfellows? Public relations and social media

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Traditional, digital, and social engagement models

 

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Choosing the ultimate online agency...

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Social media 101: Susan Boyle and the perfect storm

 

 

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Trust, Edelman and 5 reasons why online pr works better than advertising

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Online retail and recession, social media and search

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A new, improved definition of content marketing

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Err...what makes social media content relevant?

 

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Getting your feet wet with social media

 

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Kröller-Müller and the power of scale in social media

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